Business Economics Notes PDF for BCOM, BBA 2023
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Factors Affecting Pricing Decisions Factors Affecting Pricing Decisions Setting the price for any product is not very easy, various internal,…
Marketing Planning Process Marketing Planning Process Following is the marketing planning process: Goal Setting Scanning of Market Environment Internal Scanning…
What is Strategic Planning Process? Strategic planning is a systematic process of predicting the long-term goals of an organization and…
What is Marketing and Customer Value? Customer Value is the sum total of benefits that customers will accrue from a…
What is Business Market? The Business Markets include organizations that buy products on large scale either for the production of…
What is Information System? Information systems are "A combination of hardware, software, infrastructure, and trained personnel organized to facilitate an…
What is the Meaning of MIS? MIS is the use of information technology, people, and business processes to record, store…
What is MIS? A marketing information system (MIS) is a continuing and interacting system of people, equipment, and procedures to…