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Consumer Behaviour

Home » Consumer Behaviour
Consumer Behaviour

Data Collection: Principles, Sources, Methods

What is Data Collection? Data collection is one of the most important stages in conducting research. Data collection is the…

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3 December 2022
Consumer Behaviour / Economics

Pricing: Methods, Objectives, Determinants, Factors Influencing, Approach

What is the Meaning of Price? Pricing is defined as the process of determining what a company will receive in…

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16 November 2022
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What is Price?
Consumer Behaviour / Marketing Management

Factors Affecting Pricing Decisions

Factors Affecting Pricing Decisions Factors Affecting Pricing Decisions Setting the price for any product is not very easy, various internal,…

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26 September 2022
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Factors Affecting Pricing Decisions
Consumer Behaviour / Marketing Management

Marketing and Customer Value

What is Marketing and Customer Value? Customer Value is the sum total of benefits that customers will accrue from a…

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24 September 2022
Consumer Behaviour / Marketing Management

Business Market: Characteristics, Buying Situations, Differences, Participants, Stages of Buying

What is Business Market? The Business Markets include organizations that buy products on large scale either for the production of…

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24 September 2022
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What is Business Market?
Consumer Behaviour / Marketing Management

Information System: Meaning, Needs, Types, Functional, Dimensions, Quality of Information, Types of Information

What is Information System? Information systems are "A combination of hardware, software, infrastructure, and trained personnel organized to facilitate an…

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24 September 2022
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What is Information System?
Consumer Behaviour / Marketing Management

Characteristics of MIS: Meaning, Objectives, Process, Implementation

What is the Meaning of MIS? MIS is the use of information technology, people, and business processes to record, store…

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23 September 2022
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Characteristics of MIS
Consumer Behaviour / Marketing Management

MIS: Meaning, Definitions, Components, Types, Functions, Advantages, Difference

What is MIS? A marketing information system (MIS) is a continuing and interacting system of people, equipment, and procedures to…

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22 September 2022
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What is MIS?
Consumer Behaviour / Marketing Management

Future of CRM: Role, Challenges, Benefits

Future of CRM Future of CRM CRM has become an important component of every enterprise, from small businesses to multinational…

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21 September 2022
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Future of CRM
Consumer Behaviour / Marketing Management

Benefits of CRM

Benefits of CRM Benefits of CRM There are many benefits of CRM or advantages of CRM. Let's discuss them one…

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21 September 2022
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Benefits of CRM
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