Role of Advertising: Characteristics, Advantages, Disadvantages, Negative Effects of Advertising

Advertising is a powerful communication force, highly visible, and one of the most important tools of marketing communications that help to sell products, services, ideas, and images, etc

Radio Programs: Technologies, Types of programs, Types of Radio Broadcasting

adio is indebted to two other discoveries for its birth-telephone and the telegraph. These three technologies are very closely related. In fact, long-distance electronic communication had existed since the middle of the 19th century.

Characteristics of Newspapers and Newspaper Summary

ewspapers carry news, commentaries, analysis and reviews on current significant events and activities, personalities, feature articles on subjects of current interest, sports and games, general information on weather, local programs and activities, radio and television programs, stock market news, business information, and many others.