Importance of International Marketing

Importance of International Marketing There are several importance of international marketing: Opportunities for Small Businesses Going global is an important opportunity for small business owners in India. Any entrepreneur can use the Internet to market products and services to buyers in foreign markets. He must build a system to satisfy foreign consumers’ needs, such as … Read more

Benefits of International Marketing

Benefits of International Marketing The following are the benefits of international marketing: Read More About: 👉Importance of International Marketing👈 Provides Higher Standard of Living International marketing ensures a high standard of lifestyle & wealth for citizens of nations participating in international marketing. Goods that cannot be produced in the home country due to certain geographical … Read more

Trends in International Marketing in India

Trends in International Marketing in India In the present scenario, international marketing has changed the world and itself. Now it is not like earlier giving advertisements on television and in newspapers will increase the sales and awareness of the product. It has come a long way to this situation. Trends in International Marketing in India … Read more

International Marketing: Definitions, Scope, Importance, Nature, Characteristics, Significance, Difference

What is International Marketing? International marketing refers to marketing carried out by companies overseas or across national boundaries. This strategy uses an extension of the techniques employed in the house country of a firm. Whether an organization markets its goods and services domestically or internationally, the definition of marketing remains almost the same. However, the … Read more

Marketing: Meaning, Definitions, Concepts, Scope, Importance

What is Marketing

What is Marketing? Marketing is the process of discovering and translating consumer needs and wants into product and service specifications, creating demand for these products and services and then in turn expanding this demand. Meaning of Marketing In other words, Marketing is a process by which goods and services are exchanged and their values are … Read more

Roles of HR Manager

Roles of HR Manager

Why is HR so Important? In most big organizations, the human resource department is set up under the leadership of the human resource manager or personnel manager who is the expert in managing human resources. The human resource manager performs managerial as well as operative functions. Since he is a manager, he performs the basic … Read more

Principles in Designing HRD System

Principles in Designing HRD System

Principles in Designing HRD System These are the four steps which involve in the process of designing HRD system: Need Assessment Phase HRD interventions are used to address some need or ‘gap’ within the organization. A need can either be a current deficiency or a new challenge that demands a change in the way the … Read more

Methods and Techniques in Anthropology

What are Techniques in Anthropology? In Anthropology a researcher may use comparative, historical and cross-cultural methods. The comparative method refers to the method of comparing different societies, groups or social institutions within the same society to show whether and why they are similar or different in certain aspects. Cross-cultural comparison is a method of studying … Read more

Human Resource Development: Definitions, Objectives, Features, Benefits, Scope, Difference, Challenges

Human Resource Development

What is Human Resource Development? Human Resource Development is the process of increasing the capacity of Human Resources through development. It is thus the process of adding value to individuals, teams or an organisation as a human system. Human Resource Development is a system of developing in a continuous and planned way the competencies of … Read more

Human Resource Audit: Definitions, Features, Objectives, Scope, Process

What is Human Resource Auditing

What is Human Resource Auditing? A Human Resource audit is defined as an investigation into size, skill, structure and all other issues surrounding those currently employed by the organisation and its future Human Resources needs. Meaning of Human Resource Audit Human resources or HRD audit is a systematic survey and analysis of different HRD functions … Read more