Price Mix in Marketing: Meaning, Factors Affecting, Methods
What is Price Mix? Price mix refers to the amount ht customer pays for a product. It can also be…
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4 September 2022
What is Price Mix?
Product Mix in Marketing: Definition, Concept, Classification, Components
What is Product Mix? A Product mix refers to an item that satisfies the consumer’s needs or wants. Typical marketing…
4 September 2022
What is Product Mix?
Marketing Mix: Meaning, Definitions, 4 Ps, 7 Ps, 4 Cs, Marketing Environment
What is Marketing Mix? A marketing Mix is a particular combination of the product, its price, the methods to promote…
3 September 2022
What is Marketing Mix?
Types of Markets in Marketing: Meaning, Components, E-Market, Difference
What is the Market? Knowing your market accurately and completely is a prerequisite for successful marketing. This task is made…
28 August 2022
Types of Markets
Meta Market: Meaning, Understanding with Examples
What is Meta Market? The meta market can be defined as “a market based on the new form of communication…
28 August 2022
Functions of Marketing: Objectives, Characteristics
Functions of Marketing Functions of Marketing These are essential functions of marketing explained below: Marketing Research Product Planning and Development…
28 August 2022
Functions of Marketing
Consumer Behaviour: Meaning, Definition, Natures, Scopes, Importance, Applications
What is Consumer Behaviour? Consumer behaviour is the study of how individual customers, groups, or organizations select, buy, use, and…
25 August 2022
What is Consumer Behaviour?
Types of Marketing Research
Types of Marketing Research Following are the types of marketing research explained below: Exploratory Research Descriptive Research Causal Research Exploratory…
24 August 2022
Process of Marketing Research
Process of Marketing Research Process of Marketing Research Marketing Research is the function that links the consumer, customer, and public…
23 August 2022
Process of Marketing Research
Objectives of Marketing Management
Objectives of Marketing Management Objectives of Marketing Management According to Peter Drucker, the well-known American Professor believed to be the…
17 August 2022
Objectives of Marketing Management