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Author: Anuj Kumar

This author has written 747 articles
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Journalism

Classification of Advertising Based on Area Coverage, Audience, Media, Functions

Advertisements are classified in line with the geographic coverage, target audience and purpose. The geographic classifications are local, national and global advertising.

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25 August 2021
Classification of Advertising
Classification of Advertising
Journalism

History of Advertising in India: Effects, Areas, Purpose of Advertising

Advertising existed in different forms before the 15th century. Important advertising at this stage was in the form of trade marks. They were produced by artisans who inscribed marks such as star, moon and tiger on goods like pots and wooden tools.

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23 August 2021
History of Advertising in India
History of Advertising in India
Journalism

Role of Advertising: Characteristics, Advantages, Disadvantages, Negative Effects of Advertising

Advertising is a powerful communication force, highly visible, and one of the most important tools of marketing communications that help to sell products, services, ideas, and images, etc

0 Comments
20 August 2021
Journalism

Advertising: Definitions, Functions, Features, Objectives, Importance, Role

What is Advertising? Advertising is a communication process that promotes a product, service, or event. According to American Marketing Association…

0 Comments
20 August 2021
What is Advertising
What is Advertising?
Journalism

What is Writing? 5 Steps to Successful Writing

Writing is a medium of communication that represents language through the inscription of signs and symbols. In other words, writing is a method of representing language in visual or tactile form.

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20 August 2021
5 Steps to Successful Writing
5 Steps to Successful Writing
Journalism

Basics of Technical Writing: Evolution, Scope, Qualities, Process

What is Technical Writing? Technical writing is the process of interpreting and translating dense and difficult information for easy comprehension…

1 Comment
19 August 2021
Technical Writing
What is Technical Writing?
Journalism

Radio Programs: Technologies, Types of programs, Types of Radio Broadcasting

Radio programs, radio programs, or radio shows is a segment of content intended for broadcast on radio. Radio programs may be a one-time production or part of a periodically recurring series. A single program in a series is called an episode.

0 Comments
13 August 2021
Radio Programs
Radio Programs
Journalism

Writing for Magazine: Types, Characteristics, Difference, Writing Styles

A magazine is a publication that is issued periodically. It generally contains essays, stories, poems, articles, fiction, recipes, images, etc.

0 Comments
10 August 2021
Writing for Magazine
Writing for Magazine
Journalism

What is News Editing? Objectives, Principles, Role, Functions

ry is written by hurried reporters and is rough-edged like a raw diamond. Hence, the copy is polished and honed by a team of editors.

0 Comments
5 August 2021
Journalism

Media Organisations in India: Types, Media Print, Electronic, Film, Training Institutes

Media play a crucial role in our daily life. The most influential media decide our taste and the way of life. The media include newspapers, magazines and books, radio and television and the world wide web.

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4 August 2021
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