Marketing consists of the performance of business activities that direct the flow of goods and services from producer to consumer or user. Marketing occupies a prime position in the organisation of a business unit.
Marketing management is a business process of planning and executing the conception and pricing. promotion, and distribution of ideas, goods, and services to create exchanges that help to satisfy individual and organizational needs.
Inflation means a steep increase in prices, resulting in a decrease in the value of money over a period of time...
What is Social Audit? The term ‘social audit’ may be explained in several ways. As far as common understanding goes,…
Environmental Scanning can define a process of monitoring the relevant environments to identify the opportunities that could benefit an organisation's business or industry and the threats that should be avoided known as environmental scanning.
This article is all about the concept of economic development in India up until now. You will be benefited from…
What is Process of Performance Appraisal? The process of performance appraisal should start at the top and be built into…
What is Performance Appraisal? Performance appraisal includes all formal procedures used to evaluate the personalities and contributions and potentials of…
International business can be defined as the exchange or transaction of goods and services between various countries.