Process of Marketing Research Process of Marketing Research Marketing Research is the function that links the consumer, customer, and public…
What is Marketing Research? Marketing research can be defined as the process of gathering recording and analyzing the data related…
Objectives of Marketing Management Objectives of Marketing Management According to Peter Drucker, the well-known American Professor believed to be the…
Nature of Marketing Nature of Marketing These are the nature of marketing explained below: Marketing is Customer Oriented Marketing is…
Types of Demand in Marketing Types of Demand in Marketing Marketers face different market conditions which are related to different…
What is Marketing Management? Marketing Management is a functional area of business management that has to do with the broad…
What is Marketing? Marketing is the process of discovering and translating consumer needs and wants into product and service specifications,…
What is Group Discussion? Group discussion may be defined as a form of a systematic and purposeful oral process characterized…
What is Cross Cultural Communication? Cross cultural communication is a field of study that looks at how people from differing…
What is Group Communication? Group communication can be defined as “an interactive process that occurs among three or more people…
